Rand Fishkin on Getting Traction


In this interview Rand Fishkin tells the story of SEOMoz.org, a leader in search engine optimization (SEO) software tools. Rand explains how he got traction organically, through tireless blogging, picking the right market, and of course SEO. 

For more interviews, visit the Traction Book site.


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I'm the Founder & CEO of DuckDuckGo, the search engine that doesn't track you. I'm also the co-author of Traction, the book that helps you get customer growth. More about me.